The truth today is that Review videos are an important source of advertising for manufactures of any product, airguns are not excluded from this. It is simply another method of getting information out about a company's product.
I don't always agree that in order to be a quality reviewer you must state all the positives and negatives of a product, but I VERY MUCH appreciate reviewers who are honest and declare sponsorships up front. There is still a ton of good information available. Trigger pull, ergonomics, noise levels, what's included in the package etc. Many of these aspects are not covered in typical marketing info from manufacturers.
I value the views of those who also clearly state that they make independent purchases and are not paid advertisers, but be aware they are also selling something, views. In most cases this is not n issue, but in some cases these reviews can be just as skewed by a person's sample size of one or their perception of value, or even their own brand biases conscious or not.
As others have stated. the most valuable information really is right here on AGN! The group has many opinions and brand loyalties but there is enough open discussion to flush out common issues. Things like regulator creep, poor shot count, available power, etc. become common threads for certain models and you can decide which issues, prices, and performance best suit your needs.
At the end of the day there is no single source that you can base a decision on.
Just 2 cents.
Agree... the "reviews" posted on YouTube are not actual REVIEWS like you would see on Consumer Reports. They are promotional videos usually paid for by the manufacturer to promote their merchandise. You are MUCH better off searching AGN for information from shooters that have BOUGHT and SHOT their own guns/ammo scopes.
Most "Influencers" know that if they write and publish a mediocre or bad review, they'll no longer get the freebies. So, like is said above, the guns they review are NOT "off the shelf", no manufacturer in his right mind would send a sealed box gun to a "reviewer". They are gone over, tested, cleaned, tuned, and functionally checked PRIOR to arriving at the "reviewer".
Most that "review" get their guns to promote for a few months, some get to keep them. IF they can't be made to shoot well, then they are sent back and a review isn't done - which let's face it, is dishonest...
As far as ammo, shooters that review get lots of free ammo to promote. Why do you think you see lots of reviews of H&N or ZAN (both quality ammo) and almost no reviews of Altaros, even though they IMHO are next generation and better than anything else out there??? Because Altaros doesn't send out freebies for "Influencers" to promote. Why do you think all the JTS videos say how wonderful this new pellet brand is, when in fact I've shot two versions in .22 and .25 guns (.22 Red Wolf, .25 Red Wolf, .25 Skout Epoch), and although OK, were not up to JSB standard of accuracy? Because being honest results in them not getting lots of free ammo.
Note that I say "promote" and not "test", since for almost ALL promoters, without fail, say "Accurate, amazing, hole in hole" for every single slug that is sent to them. WE ALL KNOW NOT ALL SLUGS SHOOT GREAT IN EVERY GUN, BUT THE REVIEWS WOULD HAVE YOU BELIEVE SO.
So, watch the Tubers to see what's out there and what features new guns have, etc. Don't believe much of what you see.
But use AGN to research what's really going on. And even AGN for a while had certain guns that "couldn't be criticized". A few years back you couldn't talk negatively about EdGun without the fanboys jumping all over you... Look at members that you know don't pull any punches and take that to heart. PM them if you have questions. An example is the .25 Skout Epoch thread that I started a month ago that currently has over 5,000 views. I've posted my ongoing experiences with the gun that you'd NEVER see in a Tuber video. Do I like the gun? Yes. Is it perfect? Nope...
.25 Skout Epoch mega thread