The average Henry off the line does not look that good, that is a marketing picture. Of course of few random ones come close, but on average no where near that nice. That said, Henry's standard stock is better than most by a long shot, they source the wood in america, buy direct, and make there own. Only damaged stuff gets tossed, the rest of the raw wood they buy is used, so you get some nice and some not as nice. They don't pick and choose other than setting aside the best of the best for specials, just cut the blanks, dry, toss damaged ones and go. Every now and then someone hits the jackpot and gets a really good one.
Producers that want to make nice stocks and better, buy nice blanks. Now you have a ton of middlemen in the picture, cost goes up exponentially. Take a 100 year old walnut tree and not even close to 10% of the wood would be heirloom grade, and in drying a percentage of that is lost. Even then, when a producer gets that blank, unseen flaws show up in a percentage when cutting and they are scrap. A truly great walnut blank costs and arm and a leg. The one on the henry picture is just a nice stock, not an heirloom grade.