The American way seems to be to emphasize power, and people are unhappy if they believe that they aren't getting the power that they paid for. "There's no replacement for displacement" is commonly believed. That said, there are so many variables when it comes to making parts for and assembling an airgun that there will be a certain amount of variation in the results. The same applies to chronographs, although to a much lesser extent. (I truly wish my guns were as consistent and accurate as my Caldwell is!)
When you add the above to the lack of understanding that many bring to the table, entertainment ensues. People get angry when they don't believe that they're getting the horsepower that was advertised. Can you imagine what it would be like if everyone could put their new ride on a dynamometer when they got it home? Many people would be P.O.'d and K&N sales would go up.
It's wonderful that the chrono has become available to us commoners. An objective standard is critical when it comes to really knowing what is going on with projectiles once they leave our custody.
As Richely said above, some people are just anal about things and they serve to provide entertainment for the rest of us.
I recall being a little sad when the QB78 didn't shoot at the velocity advertised, but took it as a challenge to be met instead of disatisfaction to be expressed. Armed with that knowledge, the journey to the level of performance desired was a lot of fun. The fact that I understood the relationship that temperature and Co2 have at the start was a bonus.
Cheers,
J~