It's because everyone's eyesight and brains are different and interpret what they see differently. Fortunately, we have tons of scope choices on the market to satisfy most of us.
I’ve had glasses since 2nd grade so my eyesight has never been very good. While growing up I had a 3-9 on my 22-250 (jack of all trades as my only rifle) and shot a lot of woodchucks. I always wanted and needed more magnification but I couldn’t afford a larger one (12 -18 years old). I would have loved the 6x24 FFP I just put on my new Impact, wow that would have been awesome!Optics are such a subjective topic for many reasons as we know. I wanted to open this up as a safe place to share what the parameters we contemplated before “laying down the cash $$” for our next Optic purchase, regardless of price, <$100 />$3000, whatever...Details, details, details
This is NOT a “brand” conversation so please refrain, as it will muddy the conversation. This is a personal experience explanation of “why” you purchase the particular optics you do, at the price point you did. Country of design/origin is permitted.
Patrick